Monday, February 15, 2016

TOW #17 - Logo Baby (visual)


     The baby depicted in this image is covered with logos of various prevalent companies in today’s culture. The maker of this image (uncredited) is most likely arguing that we are influenced by the media and advertisements around us now more so than ever, even from the moment we are born. In this way, today’s kids are more products of advertising and the media than ever before.
     This claim definitely applies to many aspects of today’s world. Nowadays, all you have to do to keep a kid busy is give them an iPad. With the Internet at their fingertips, they are now so much more connected to the rest of the world than we were at their age. Although they have more resources, they are also exposed to the media and commercials more often. In this way, they are molded by and made a product of the media from a very young age.
     For example, my younger sisters got their first iPhones in elementary school, while I got mine in eighth grade. Today, they are so much more in touch with pop culture than I am. My youngest sister is obsessed with Snapchat, Instagram, and Musical.ly. Whenever she’s bored and standing around waiting, she whips and nae naes. It’s kind of embarrassing that she knows more about pop culture than her teenage sister, but it makes sense since she’s been using her iPhone from such a young age.
     However, this does not apply to all people of the world. There are still many people without access to advanced technology or Internet. Although the picture makes a great statement about developed countries like the one we live in, not everybody can relate to it.
     Overall, the maker of the image’s claim that today’s kids are exposed to technology and the media at a very young age and that this exposure makes them a product of pop culture has merit but cannot be applied to the entire younger generation since there are still many people without access to technology that we have so readily.

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